Leaflet Distribution Blog
Leaflet Distribution Anywhere
DOR-2-DOR your local Letterbox Marketing Professionals. We specialise in promoting your business through the local letterbox channel. We supply a full printing and delivery solution and are publishers of the DOR-DROPZ and ZONE POST cooperative mailers. We have been established since 1987 and are full members of the Direct Marketing Association. We operate from over
Teddington to Calais 147 Miles Charity Swim
Dor-2-Dor are sponsoring Andy Nation on his 147 mile charity swim from Teddington to Calais. Never one to be idle, Andy devised this latest venture in aid of two charities close to his heart. Why is he doing it?… Because it has never been done before. There are few challenges that break new ground (or
Who says flyers and leaflets are dead?
I love it when people make pronouncements about particular marketing strategies, things like… Direct Mail doesn’t work! Google AdWords is expensive! Yellow Pages are history! No one reads Emails! Junk mail is dead! Whenever I hear utterances like that, a cheeky little voice inside me says “yeah – who says?”. That is quickly replaced with a
The Problem With Waste Paper and Door Drops in the Environment
The government ministry – the Department of Fisheries and Rural Affairs (DEFRA) wants the direct marketing industry to reduce the amount of paper that is wasted i.e. paper that is not recycled but dumped into household waste and thence into landfill. Paper, as we know, is one of the worlds easiest resources to recycle and
Leaflet Design, Printing and Door-Drops
Who First, you need to think who your target audience is? What What is the message you are conveying on your leaflet? Where Where and how are you going to distribute your leaflet? Overview One of our most popular products and most versatile, leaflets are ideal marketing tools you can use to reach both consumers and
What Are Business Door Drops and How Effective are They
Most of the distribution work we do is to residential households, but we sometimes get asked about dropping leaflets to businesses on a b2b basis. While on the face of it this should be a simple task the logistics of actually delivering to businesses are completely different. With residential door drops, we have fully mapped
Challenging pre-conceptions about door drops
A recent Royal Mail and FreshMinds study reveals that 89% of consumers remember receiving a door drop mailing – more than any other marketing channel. And it has a powerful place in people’s lives, with 45% keeping leaflets on a pinboard or in the kitchen drawer. These are just two of many key findings in
To envelope a door drop or not
In our opinion, putting your door drop in an envelope is a trade-off. When a leaflet not in an envelope lands on the doormat, it is there for the householder to see. They have to pick it up. At this point, your leaflet will be visible, and if it is of interest or relevant, they